Go Media Contract & KPIs

Miss M Quicken made this Official Information request to Wellington Regional Council

The request was successful.

From: Miss M Quicken

Dear Wellington Regional Council,

https://www.gomedia.co.nz/news/metlink-c...
https://www.gets.govt.nz/GWRC/ExternalTe...

Reading the latest tender around advertising services, it says:

If all rights of renewal exercised (3+2+2), the contract award will generate a minimum $14m revenue for Greater Wellington Regional Council.

Meanwhile the FY2425 revenue was 2.5M for the GRWC aligning to this figure.

However I'm left wondering whether the council outsourced in a way that didn't take into account what central government is doing with private share where the council needs to increase the revenue.

I would like to understand this contractual arrangement which effectively has provided a monopoly to a single provider with tiny amount of revenue to the council with no room for any competition to do it better.

I am also left wondering why business functions are making such decisions monopolizing functions to raise revenues to commercial providers without councilor / democracy oversight.

Please provide:

A) Current contract with Go Media
B) KPIs with Go Media
C) Performance report from last FY

And relating to democracy engagement, granting an effective monopoly to outside commercial entity

D) Public consultancy process that was followed
E) Selection criteria for the advertising provider that was followed
F) The document that was provided to councilors to make a decision on this outsourcing scheme
G) Objections raised by the councilors against the outsourcing scheme
H) Objections raised by the public against the outsourcing scheme

Additionally around:

> Go Media’s support for the community helped it win the contract, Gain added.

Please provide the I) Benchmark document on Go Media how they won the contract.

Quoting:
“What appeals to us is how Go Media contributes to sports, arts, and charities; they understand what it means to be part of the community. Together, we will also use our media assets to inspire, promote, and build awareness of what makes the Wellington region a great place to live.”

I would like to understand the process you undertook to analyze & decide on that.

Yours faithfully,

Miss M Quicken

Link to this

From: Records
Wellington Regional Council

Kia ora Miss Quicken,

 

Acknowledgement of Request for Information under the Local Government
Official Information and Meetings Act 1987. 

 

Thank you for your email received on 9 April 2026, requesting information
regarding Go Media Contract & KPIs. 

A reply to your request will be sent to you by 8 May 2026 within 20
working days of the request being received.  

 

Please note that it is our policy to proactively release our responses to
official information requests on our website where appropriate. Personal
information will not be included.  

 

Ngā mihi, 
Information Management Team             

  

For Luke Troy 

Group Manager 

Strategy 

Greater Wellington Regional Council 

 

 

 

 

ATTENTION: This correspondence is confidential and intended for the named
recipient(s) only. If you are not the named recipient and receive this
correspondence in error, you must not copy, distribute or take any action
in reliance on it and you should delete it from your system and notify the
sender immediately. Unless otherwise stated, any views or opinions
expressed are solely those of the author, and do not represent those of
the organisation.

Link to this

From: Samantha Gain
Wellington Regional Council


Attachment Attachment 1 Metlink Advertising Services Media Agency MSA PT1038 Execution SIGNED.pdf
2.4M Download View as HTML

Attachment Attachment 2 Metlink Advertising Services RFP Our Requirements.pdf
608K Download View as HTML

Attachment Attachment 3 CE Approval Memo Procurement Plan Advertsiing Services Contract PT1038 1.pdf
220K Download View as HTML

Attachment Response to LGOIMA 2026 162.pdf
185K Download View as HTML


Tēnā koe Miss Quicken

 

Request for information 2026-162

 

I refer to your request for information dated 9 April 2026.

 

Our response is enclosed.

 

Ngā mihi

Samantha Gain | she/her
Kaiwhakahaere Matua Metlink | Group Manager Metlink
Metlink
100 Cuba St, Te Aro, Wellington 6011 | PO Box 11646, Manners St,
Wellington 6142  

Follow us online: [1]Facebook

 

 

 

ATTENTION: This correspondence is confidential and intended for the named
recipient(s) only. If you are not the named recipient and receive this
correspondence in error, you must not copy, distribute or take any action
in reliance on it and you should delete it from your system and notify the
sender immediately. Unless otherwise stated, any views or opinions
expressed are solely those of the author, and do not represent those of
the organisation.

References

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1. https://www.facebook.com/MetlinkOnOurWay/

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