Study or data source for increase of visitor numbers due to the Michelin guide arrival

S Smith made this Official Information request to New Zealand Tourism Board

Currently waiting for a response from New Zealand Tourism Board, they must respond promptly and normally no later than December 04, 2025 (details and exceptions).

From: S Smith

November 06, 2025

Dear New Zealand Tourism Board,

I would like the underlying study, or research, or report that is the source for this quote from the recent Michelin Guide press release:

“Tourism New Zealand data estimates Michelin’s arrival to bring in up to 36,000 more international visitors.

Yours faithfully,

S Smith

Anyone:

Add an annotation (to help the requester or others)
Download a zip file of all correspondence (note: this contains the same information already available above).

S Smith only:

New Zealand Tourism Board only: