Breakdown of advertising/marketing costs

DriveLife Limited made this Official Information request to New Zealand Police

The request was successful.

From: DriveLife Limited

Dear New Zealand Police,
I would like a breakdown of marketing/advertising spend related to road safety and education for the calendar year 2019.
A summary of the money spent would be more than acceptable, e.g. intersections, speed, drink/driving etc. The money spent on each category could be listed in dollar or percentage terms.
If this information could be delivered in an Excel spreadsheet that would be extremely helpful.
Yours faithfully,

DriveLife Limited
Wellington

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From: Ministerial Services
New Zealand Police


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Kia ora Mr Alvrez

 

I acknowledge receipt of your Official Information Act 1982 (OIA) request
below, by New Zealand Police on 16 May 2021.

 

Your request is being actioned pursuant to the OIA.

 

You can expect a response to your request on or before 15 June 2021.

 

Ngā mihi
Sarah

Ministerial Services
New Zealand Police National Headquarters Wellington

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From: Ministerial Services
New Zealand Police

Tēnā koe Mr Alvrez
 
I refer to your request of 16 May 2021 for the following information:

 

I would like a breakdown of marketing/advertising spend related to road
safety and education for the calendar year 2019.

A summary of the money spent would be more than acceptable, e.g.
intersections, speed, drink/driving etc. The money spent on each category
could be listed in dollar or percentage terms.

If this information could be delivered in an Excel spreadsheet that would
be extremely helpful.

 

I have been asked to advise you that Police requires an extension of time
in which to respond to your request, pursuant to section 15A(1) of the
Official Information Act (OIA). Specifically, section 15A(1)(b),
consultations necessary to make a decision on the request are such that a
proper response to the request cannot reasonably be made within the
original time limit.

 

Police require until 25 June 2021 to provide a substantive response to
your request.

 

You have the right, under section 28(3) of the OIA, to make a complaint to
an Ombudsman about this extension.

 

If you wish to discuss any aspect of your request with us, including this
decision, please feel free to contact
[1][email address].
 
Ngā mihi
Fiona
Ministerial Services
PNHQ

 

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From: DriveLife Limited

Kia ora Fiona

An extension is fine.

Yours sincerely,
Fred Alvrez
DriveLife Limited

Link to this

From: Ministerial Services
New Zealand Police


Attachment Alvrez Fred IR 01 21 15651 Final Response.pdf
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Kia ora Fred

Please find attached the response to your Official Information Act
request, received by New Zealand Police on 16 May 2021.

Kind regards, Brittany
Ministerial Services PNHQ

 

 

===============================================================

WARNING

The information contained in this email message is intended for the
addressee only and may contain privileged information. It may also be
subject to the provisions of section 50 of the Policing Act 2008, which
creates an offence to have unlawful possession of Police property. If you
are not the intended recipient of this message or have received this
message in error, you must not peruse, use, distribute or copy this
message or any of its contents.

Also note, the views expressed in this message may not necessarily reflect
those of the New Zealand Police. If you have received this message in
error, please email or telephone the sender immediately

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