Reason for using a dog in electoral commission advertisments
Liam made this Official Information request to Electoral Commission
The request was successful.
From: Liam
Dear Electoral Commission,
I have a question regarding 2020 electoral commission advertising. What is the point in showing a orange dog alongside the "orange guy" in TV advertising?
Yours faithfully,
Liam.
From: Electoral Commission Support
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[1]Vote NZ logo [2]an official site of the New Zealand Electoral
Commission
Kia ora Liam,
Thank you for your enquiry. We’ll get back to you as soon as we can.
Your request has been assigned a tracking number, 3825.
If you have any more questions or comments, please reply to this email.
Ngā mihi nui,
Electoral Commission
Te Kaitiaki Take Kōwhiri
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From: Public Enquiries
Kia ora Liam
Thank you for your interest in Electoral Commission advertising.
The orange dog is called Pup.
We decided to give orange guy a four-legged companion for two reasons
1. it adds a fresh element to the look of our advertising and promotional
material and
2. the presence of two animated characters offers interactive
possibilities (and hence more interest) in future creative content.
Nga mihi
Electoral Commission | Te Kaitiaki Take Kôwhiri
PO Box 3220 | Level 10, 34 – 42 Manners Street | Wellington | 6140 | New
Zealand
Phone +64 4 495 0030 | Fax +64 4 495 0031 | [1]http://www.elections.org.nz
[2][IMG]
From: Liam
Date: Sun, Jul 5, 2020 at 8:09 pm
Dear Electoral Commission,
I have a question regarding 2020 electoral commission advertising. What is
the point in showing a orange dog alongside the "orange guy" in TV
advertising?
Yours faithfully,
Liam.
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