EECA LEVCF FUND 03-149
Special Report to claim 100% available funding from Milestone 4
Milestone Support structure and marketing campaign
description • Establishment and training of support team
• Test drives using current ENV 200, and
• Promotional events and media engagement
Deliverable A report that contains, as a minimum, the fol owing contents:
• Training undertaken;
• Marketing activities conducted; and
• Any other information that you believe EECA should be aware of.
Funding
Progress of Funding: $0 out of $30,000. Claiming full $30k this period. As per discussion 5Oct,
Claim
funding to be release upon receipt of this report.
Tasks delivered Establishm
• Rebecca Agent started as EV product owner in July 2018 and has been focusing on the
ent and
operational readiness for thl.
training of
• Al ops workstreams are wel underway, with fortnightly touch-points to check in on progress
support
for manufacturing, training for front/back of house etc.
team
• See evidence as fol ows: example Ops Readiness Agenda & Minutes’
Oct 18 –
Milestone 4
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EECA LEVCF FUND 03-149
• Additional targeted workshops have been held such as the ‘EV FAQ breakout session’ with.
pre-hire, detailing, customer services & fleet, held at the Mangere Branch location to gather
the team’s inputs and thoughts around the changes to existing processes related to the EV.
• See evidence as fol ows: post on internal social platform yammer outlining a successful
workshop held at the Mangere Branch location
• See evidence as fol ows: outputs example of the extensive (132 inputs) EV FAQs gathered from
al operational areas (front and back of house branch operations) of the business. This helps to
build content for training.
Oct 18 –
Milestone 4
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EECA LEVCF FUND 03-149
• Analysis for complementary training is underway and assigned to specific operational manager
for delivery
• See evidence as fol ows: training module planning kicking off by on-road & customer care
manager (national training lead) to begin building internal training modules
• Training requirements are also being analysed directly with vehicle manufacture LDV and is to
be scheduled and travel booked for crew to travel to Taupo for two days in November
• See evidence as fol ows: assessment of who is to attend to ensure we have a broad coverage
across the country of crew who support the new electric vehicle
Oct 18 –
Milestone 4
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EECA LEVCF FUND 03-149
Test drives • Internal user tests continue with 13 crew trips being taken to/from Auckland.
using
• Experiences recorded include storytel ing, EV experience & vehicle feedback al captured for
current
crew engagement on internal social media platform yammer along with key themes being
ENV 200
captured in excel for use downstream in building training, FAQs & relevant customers
materials. Comprehensive messaging goes with the vehicle to ensure we get high quality
outputs!
• See evidence as fol ows: the process for test drive bookings for the ENV 200 is automated in
thl systems, which also provide the additional benefit of front (reservations & customer care)
and back of house (detailing an EV) can test variations to standard processes along with key
messaging to share with public for questions when on the road
• See evidence as fol ows: booking info supplied to crew to outline EV testing
• See evidence as fol ows: photo examples of crew feedback from testing posted on internal
social media tool yammer along with excel record including themes and useful inputs to be
converted into training materials, FAQ and customer materials
Oct 18 –
Milestone 4
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EECA LEVCF FUND 03-149
• ENV200 has been transported to Queenstown for user tests to commence in the South Island.
Similar bookings and testing processes wil apply, with critical feedback required from the
differing environments of the South Island.
• See evidence as fol ows: invoice covering transportation of vehicle from Mangere Branch to
Queenstown
9(2)(a)
Oct 18 –
Milestone 4
COMMERCIAL IN CONFIDENCE
EECA LEVCF FUND 03-149
Promotiona •
thl and the BritzEV have attended several industry trade events and have move in the calendar
l events
for the next six months i.e. Big Boys Toys in November, NZMCA AGM in March
and media • See evidence as fol ows: display for the first time for industry trade at Trenz in early May 2018
engagemen
t
• See evidence as fol ows: display for the public at EV world in August 2018, with a huge benefit
of gathering 80+ email addresses from interested people curious to fol owing the EV journey
with BritzEV
• Additional y, a number of media engagements have been underway with print and online
publications are on-going
• See evidence as fol ows:
• https://youtu.be/Y7E1y10xDGc
• https://www.autocar.co.nz/commercial-reviews/2014-britz-nissan-env200-sleeper-van
• http://ebooks.edocumentonline.com/autotalk/evtalk_june18.pdf
• https://www.youtube.com/watch?v=LBdG6pXLqEM&feature=youtu.be
• https://www.autocar.co.nz/commercial-news-app/thl-investigating-al -electric-camper-van-
options
• https://www.autocar.co.nz/commercial-reviews/2017-ldv-ev80-britz-campervan
• https://www.facebook.com/story.php?story_fbid=2463914590331561&id=204578546265188
&refsrc=http%3A%2F%2Fwww.google.co.nz%2F
We hope this satisfies requirements against EECA 03-149 agreement.
Oct 18 –
Milestone 4
COMMERCIAL IN CONFIDENCE
