This is an HTML version of an attachment to the Official Information request 'Beehive Roleplay Online Gaming Community and New Zealand Police'.


IR-01-24-30470 
8 October 2024 
Russell N  
[FYI request #28214 email] 
Tēnā koe Russell 
Request for information 
Thank you for your Official Information Act 1982 (OIA) request of 27 August 2024, in 
which you requested information relating to an online gaming community named “Beehive 
Roleplay”. 
Please find below a response to each of your questions. 
(1). Is the New Zealand Police aware of this online gaming community?; 
Police are aware of Beehive Roleplay and have been working with our legal team since 
April 2024 about what action could be taken.  
On Monday 16 September 2024 the Police Brand and Marketing team sent a cease and 
desist to Beehive Roleplay for unauthorised use of New Zealand Police Articles and 
Intel ectual Property. They have acknowledged our cease and desist and have confirmed 
they are taking action to remove al  police-related branding.  
(2). Does the New Zealand Police approve of the use of the "New Zealand 
Police" and subsequent branding used by the online community?;  
(5). Does the New Zealand Police believe the use of their identity in the 
community affects their representation to overseas members?;  
As above Police did not approve of the use of the New Zealand Police branding for this 
purpose and have taken action to stop the use of our brand.  
(3). Is the New Zealand Police aware of Constabulary staff being involved with 
the online community, in a "director" or "ownership" form?;  
(8). Is the New Zealand Police aware that "BeehiveRP Limited" was a registered 
company with the New Zealand Companies Office, with details of Constabulary 
staff publicly available?;  
Police are aware that a staff member may be involved. 
(4). The community has thousands of members, including some overseas and 
that of persons under 18, which the constabulary staff talk to on online public and 
private social media platforms, does the New Zealand Police endorse or approve 
of this?;  




Staff using online social media platforms is not against the Police Code of Conduct. 
(6). Is the New Zealand Police aware that Constabulary staff provide advice 
online to members of this community that includes adults, adolescents and 
children?;  
(7). Is the New Zealand Police aware of the content that is shared within this 
community, including that by Constabulary staff showing photographs and videos 
inside Police vehicles and at Police events?;  
As above Police did not approve of the use of the New Zealand Police branding for this 
purpose and have taken action to stop the use of our brand. The New Zealand Police 
Code of Conduct applies to what police staff do outside of working hour and Police expect 
staff to be mindful or their behaviour, whether they are working or not – they represent the 
New Zealand Police. 
(9). Any internal New Zealand Police policies that outline expectations of their 
staff including conduct, and or similar, relating to online activity;  
The New Zealand Police Code of Conduct is publicly available here: New Zealand Police 
Code of Conduct | New Zealand Police 
(10). Any internal communications that are pre-existing regarding the community 
and/or constabulary staff. 
Relevant correspondence has been attached. Note some information in this 
correspondence has been withheld under section 9(2)(a) of the OIA, to protect the privacy 
of natural persons. 
Further correspondence between the Police brand and marketing team and the Police 
legal team has been withheld under section 9(2)(h) of the OIA, to maintain legal 
professional privilege.  
You have the right to ask the Ombudsman to review my decision if you are not satisfied 
with the response to your request. Information about how to make a complaint is available 
at: www.ombudsman.parliament.nz. 
Please note that as part of its commitment to openness and transparency, Police 
proactively releases some information and documents that may be of interest to the 
public. An anonymised version of this response may be publicly released on the New 
Zealand Police website. 
Nāku noa, nā 
Jane Archibald  
Executive Director: Media and Communications 
New Zealand Police 






From:
Brand User Requests
To:
s9(2)(a)
Subject:
RE: [EXTERNAL] Query on possible un-authorized brand use
Date:
Monday, 25 March 2024 2:16:00 pm
Attachments:
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Kia ora s9(2)(a)
Thanks for bringing this to our attention.
This is obviously not something Police would approve of.
We will follow this up with the website host.
Thanks,
Marketing and Brand team
Media & Communications
Police National Headquarters
E   [email address]
From: s9(2)(a)s9(2)(a)s9(2)(a)s9(2)(a)
Sent: Thursday, 21 March 2024 1:52 am
To: Brand User Requests <[email address]>
Subject: [EXTERNAL] Query on possible un-authorized brand use
CAUTION: This email originated from outside of the organization. Do not click links or open
attachments unless you recognize the sender and know the content is safe.
Hi Team, 
Just querying weather the following website has received permission from Police to be 1)
using their brand and 2) Selling items that use the police logo. 
https://www.beehiverp.com/store/category/1-emergency-unlockables/
All of these cars are for use in Grand Theft Auto 5, A game which I am sure the police do
not support. 
If they have received permission, Can I please have the date this was given? and if it was

not given, what step NZ Police will be taking to ensure the brand name is protected.
Thanks 
s9(2)(a)
s9(2)(a)